These privacy laws are in place around the world and work to protect the privacy rights of individuals. And they don't only apply to blogs operating from their geographic region.
For example, the EU's GDPR applies when personal information is collected from people in the EU, regardless of where the information collector is located. In other words, if you live in and blog from the United States but have a user base in the EU, you'll fall under the jurisdiction of the GDPR.
Some of the most influential and wide-reaching of these laws include CalOPPA in the United States and the GDPR in the EU.
- Answer a few questions about your business:
- Enter the country and click on the "Next Step" button:
- That Google uses advertising cookies so it and its partners can serve ads to your users based on their visit to your blog and/or other blogs on the internet
- That users may opt out of all of this by visiting the Ad Settings page and other opt-out methods
- What personal information you collect from them,
- How you collect, use and store this personal information,
- Why you need this personal information, and
- If you let any third parties collect, use or store this personal information
- Information Collection and Use. This is where you inform users what personal information is being collected and how that collected data is used.
- Cookies. This is required by many third parties that you may end up using for your blog such as Google AdSense, Google AdWords and others as discussed above, as well as by the EU Cookies Directive in some cases.
- Links to Other Sites. This clause is usually used by individuals and companies to inform that their websites will contain links to other websites that are not controlled or owned by them. If your blog promotes third-party links like other blogs or recommended sites, you should include such a clause.
With privacy issues being more important than ever these days, users are considering Privacy Policies a sign of trustworthiness.
Here's an example from Rudd Studio that makes it really clear that the company doesn't have any of your data:
- Select Pages in the left menu.
- Click on New Page.
- Look in the left menu again and click Layout.
- A window with available gadgets will open. Scroll down to the Pages gadget and click the blue add icon for it.